Packers public relations aaron popkey3/11/2023 The director co-founded Bravebird with producer and partner Noel Miranda in 2015. In order to honor his Indigenous roots, Alejandro Miranda Cruz named his Madison-based film company after the eagle - a symbol of omnipotence for the native Sierra Madre Occidental peoples of Mexico. But, what if your organization deals with a multitude of varying audiences with different needs and expectations? Nick will discuss strategies for reaching these audiences and share how The Salvation Army Kroc Center communicates to it's array of customers, donors, supporters and partners.ĭirector of Public Affairs - Green Bay Packers, Inc.Wisconsin State Journal | Emilie Heidemann In a world full of messages and clutter it is crucial for yours to hit home and strike a cord with your audience. "Targeting your Message: Marketing to a Variety of Audiences " Join in to hear how you can quickly impact any organization with similar strategies. A major technological and media overhaul took place to improve functions and reputation. "Transformative Communication – Social, PR, and Systems Thinking"Įxplore how the Volunteer Center of Brown County maintains relationships with corporations, schools and universities, volunteers, and nonprofit partners. Schwartz-Oscar has also been involved with Habitat for Humanity and other community-based programs, As the executive director of The Volunteer Center of Brown County, he believes everyone has a part to play in shaping the community. Michael Schwartz-Oscar moved to Green Bay in 2013 and has touched countless lives by dedicating his days to serving others. Michael Schwartz-Oscar, Executive Director Find out how a large Wisconsin company like Festival Foods stays involved and serves the community. Starting as a small grocery store in 1946 by Paul Skogen, Festival Foods remains a family owned business that gives back to each community it does business in…not because they have to but rather because it is the right thing to do. “Festival Foods – Not Just In a Community but a Part of It”Īs a company that owns and operates 21 stores in Wisconsin, Festival Foods takes great pride in the company’s community involvement. He also serves on the Board of Directors for MyTeam Triumph and My Brothers Keeper organizations. Brian has also worked with community events such as the Festival Foods Turkey Trot, the Bellin Run and the Cellcom Green Bay Marathon. Prior to working at Festival Foods, Brian was the Regional Director of Promotions and Marketing for Cumulus Broadcasting in Northeastern Wisconsin. Learn about the Packers’ PR approach to supporting the community, economic development and leveraging the ‘G’.Ībout our speakers & their presentations:īrian Stenzel, Community Involvement Director Not only do they have to craft compelling messaging, they need to be influencing the decisions that determine the impact. In the community, he serves on the board of directors for the Bellin Health Foundation, Green Bay Marathon, Green Bay Chamber of Commerce, Advance and Live54218, and previously served on the Brett Favre Fourward Foundation.Ībout his presentation: PR professionals have a tremendous opportunity to portray their organization’s impact in the community. He earned a bachelor’s degree in journalism from the University of Wisconsin-Madison in 1994 and received the university’s Ralph Nafziger Award in 2005. Through the course of his career, Popkey has been involved in many of the organization’s major events of the past 25 years, including appearances in Super Bowls XXXI, XXXII and XLV, and the redevelopment of Lambeau Field in 2003 and current development projects, including the Titletown District. Aaron Popkey, Director of Public Affairs for the Green Bay PackersĮnjoying his 24th season with the organization, he serves as the primary liaison with local and state government and civic officials, and also oversees external communications for all non-football departments.
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